Beachside Door Glass

Branding, website design, and strategy for a Northeast Florida home improvement company offering a smarter alternative to full door replacement.

Overview

Beachside Door Glass is a St. Augustine, Florida–based company specializing in custom glass insert replacements for existing doors. Their service offers homeowners a cost-effective way to refresh their entryways without the expense and disruption of purchasing an entirely new door.

By focusing on craftsmanship, efficiency, and local expertise, Beachside Door Glass provides a practical solution that blends aesthetics with value.

Challenge

Beachside Door Glass needed a strong, recognizable brand presence and an online platform that clearly communicated their unique service offering. As a niche provider in the home improvement space, they wanted to stand out locally while building trust with homeowners unfamiliar with glass insert replacement as an alternative to full door installation.

The goal was to create a brand and website that felt approachable, professional, and distinctly rooted in the St. Augustine and Northeast Florida market.

Execution

Our team developed a modern, beach-inspired brand identity that reflects the coastal character of Northeast Florida while maintaining a clean, professional feel appropriate for a home services company. This included logo development, color palette selection, and brand guidelines to ensure consistency across all touchpoints.

We designed and built a custom website focused on clarity and usability—highlighting Beachside Door Glass’s services, process, and value proposition through engaging visuals and straightforward messaging. The result was an online experience that educates potential customers, builds credibility, and supports lead generation.